Friday, 15 April 2011

Vintage Picturegoer magazine - Alan Ladd, c.1943

Down to my last few of these Picturegoer magazine covers to share on Sepia Saturday, and this week's coverstar is US filmstar Alan Ladd. Once again this is not an actor with whom I'm familiar, but I have at least heard of a couple of his films, with his leading role in 1953's Shane probably being the most well known.

Picturegoer magazine, 10th July 1943 - front cover
Picturegoer magazine, 10th July 1943 - inside cover

Regular readers may wonder why I've used adverts from the inside cover rather than the back cover ... well, it seems that someone has cut out one of the adverts, or perhaps some sort of coupon, from this one. What struck me about the advertisements in this edition is that they seem in sharp contrast to each other, with government sanctioned adverts for war time austerity measures sat next to adverts for beauty products. But perhaps this is not hugely different from today when insurance adverts pop up during the breaks in kids' TV programmes.

More vintage magazines can be found on my web site


  1. Ah yes, Mr. Ladd. First film i remember seeing on the big screen that he starred in was Boy on a Dolphin costarring Clifton Webb and Sophia Loren. I remember being mesmerized by it. I think, as a child, it was mostly the underwater scenes and the station hidden beneath the water. Good memories. Fascinating magazine.

  2. And of course Cheryl Ladd is his daughter-in-law.

  3. You're right, the juxtaposition of the advertisements is pretty interesting.

  4. I do kind of rememeber his name....but can't quite put a movei or show to it! laughing at B. Payne's comment...too funny!

  5. Hi, I've heard of him, but there aren't any concrete details of Alan in my mind. Thanks for this great post though.

    I love your blog and am your newest follower. Would you happen to have any info/link info about "Look" Magazine?

    I hope that you have a wonderful weekend!

    Kathy M.

    PS - I re-posted my SS link. If you had a hard time seeing it the first time around, I'm sorry.

  6. He looks like he would have been a great James Bond :-) Jo

  7. Mom just loved Alan Ladd - but only after Tyrone Power died. They both died relatively young, so she moved on to Cary Grant. The coupon that is missing is probably for Dippity-Do. I probably took it. Lovely smelling pink goop to make curls stay - till noon at least.

  8. First time I have heard of or thought about Alan Ladd or Shane in a long time. Hmm, wonder if there is a DVD of that old movie?

  9. Very interesting post. Your blog is fascinating.

    God Bless, julie


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